Internet Marketing Is Simple, Right?

Internet Marketing Is Simple, Right?Every week I attend a Meetup and every week I’m reminded that simple doesn’t mean easy…

What do I mean?  Well, this great group called Exceptional Entrepreneurs, led by David and Gina Demangos meets at Seau’s for lunch and networking and very specific instructions are given about how the meeting will be conducted.

There’s a segment where we go around the room and everyone has 50 seconds to share something about their business and ask for a specific referral.

Sounds simple, right?

WRONG!  Sorry, didn’t mean to yell.  ;)

Wouldn’t you know that every week at least one person goes well over their 50 seconds…  They even have an ipad with large glow-in-the-dark numbers to tell you how long you have left.

It beeps when your time is up, but still this simple rule is broken over and over.

Now my point is not to be catty here, my point is that just because something is simple doesn’t mean it’s easy. [Read more...]

Why Internet Marketing is Like Heavyweight Boxing

Why Internet Marketing is Like Heavyweight BoxingMonique and I never “guarantee” results…

Why, you ask?

Because Internet Marketing is like Heavyweight boxing!

You’ve got to “feel things out” and get to know your “opponent.”

What do I mean by this?

Well, what we’ve found is that sometimes, something can work perfectly well for one business… and not so well for another business…

And sometimes, the only way to tell is by trying it and seeing what happens.

You jab with your right and he blocks it… you try the ribs and he’s all over it… dance, dance, jab, jab…

You’ve gotta feel your market out!

What helps is when you have a clear idea of who your target market is from the start… [Read more...]

Internet Marketing Hypocrites

Internet Marketing HypocritesBEFORE You Hire an Internet Marketing Company, Ask This Question… Do They Practice What They Preach?

By this I mean, do they actually use Internet Marketing to get business?

You’d be surprised by how few do!

And some will even lie right to your face about how good they are…

Ever have someone tell you they get 10,000 “hits” to their website a day?

Monique and I run into people who tell us stuff like this all the time!

Luckily, there’s a pretty simple way to see if they’re telling the truth or not… [Read more...]

How to (Legally) Steal Groupon’s Email List | Case Study #3

How to (Legally) Steal Groupons Email List | Case Study #3We’ve already done some popular posts on how we use Groupon to jump-start our clients’ email marketing campaigns…

But today, I’d like to talk about some actual results we’ve achieved from using this strategy…

The example I’ll use is Vero Amore Pizza, the first client we did this for.

The situation was like this…

  • They were in their slow season (summer is hot in Tucson and lots of people leave).
  • Neither of their locations get any walk-in traffic, nor are they easily visible from the road.
  • They didn’t have an email list or a Facebook following to market to.

Sound familiar? I know a lot of businesses are in this exact situation!

Anyway, this is when we decided to do something drastic…

We decided to hijack Groupon’s email list to build Vero Amore’s! [Read more...]

Why We Recommend HostGator

Why We Recommend HostGatorMost of our clients already have a website when they hire us… and I cringe when they don’t have HostGator!

Why?

Because we like to use WordPress… and I know the chances are great that I’ll be pulling my hair out trying to get their website operating at a high level (until I realize I have no hair and resort to banging my head against the wall)!

Why We Recommend HostGator[Read more...]

7 Ways to Get More Customers Through the Internet

  1. 7 Ways to Get More Customers Through the InternetGet a Website up (Be sure to tell your Story!)

  2. Start a Blog

  3. Start a Facebook Page

  4. Get people on your Email List (and send emails to them!)

  5. Advertise… on Facebook, Google, LinkedIn… wherever your potential customers “hang out”

  6. Write posts on your blog that help get your site ranked high on the search engines

  7. Encourage people to share your site (through Social Media for example)

Speaking of which, make sure and share this post if you found it useful ;)

=>P.S. We can help you get found! Give us a call at 520-777-9553

Why Your Business NEEDS Competition

Why Your Business NEEDS CompetitionDerek and I just moved to Cortez, Colorado and we’ve settled in enough to want to go explore our new town…

We love finding great restaurants and so last weekend we set out to do just that.

So, on Friday night I called a little restaurant called Arborena to make a reservation.  (Of course they were no where to be found on the internet, but I heard they were pretty new so it didn’t surprise me.)  I wasn’t thrilled about having to wait until 7:45 p.m. to get in but I figured, it must be good!

We made the 20 minute drive to Mancos and I instantly feel in love with the place.  It was small, but beautifully decorated with unique art and there was a fireplace roaring at the back of the room.  Local artists had jewelry for sale on one side and I just couldn’t wait to show Derek all the things I loved.

Within a couple of minutes they took us to our table and then our waitress informed us they were out of a few things.  She pointed to three things on the menu and then left us to make our decision.  As we further studied the menu we realized they were out of every entree.  The only thing they could offer us was a salad and dessert.  And as you know, I live for dessert, but it was now around 8 p.m. and I was hungry for more.

We decided to leave.  What restaurant runs out of all their entrees on a Friday night? [Read more...]

Are You Invisible to Out-of-towners?

Are You Invisible to Out of towners?Monique and I travel alot and we’ve also lived in a couple places that attract a lot of tourists (Tucson, AZ and Cortez, CO)

And one thing I’ve noticed when traveling is that I rely on my iPhone and Google Maps a lot to find anything from a restaurant to a gas station to even a health food store!

And what happens is I go with whoever comes up on Google Maps… [Read more...]

Why WordPress is the way to go…

Why Wordpress is the way to go...Whether you want a website, a blog, or both!

Some people are under the false notion that they need an html website and a WordPress blog to be separate entities within their Internet marketing campaign… and I am here to dispel the notion!

==>Look no further than a website I recently created for SBA Services AZ… [Read more...]

Internet Basics

Internet BasicsLooking to learn some basic Internet stuff?

Unfortunately, we can’t help you there… but we know someone who can! (Watch the video and I’ll tell you who)…

Internet Basics

Like I said, we are here to put it all together for you, but as far as teaching basics, we’ll have to defer to Sherry Goncharsky…

Give Sherry a call at 520-721-0658. Here’s her website…

http://www.TucsonComputerSkills.com